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Blue Care Connection®

Blue Care Connection* helps Blue Cross and Blue Shield of Oklahoma (BCBSOK) members find the right resources, optimize their health care benefits and manage their medical conditions. Blue Care Connection provides personalized attention, support, online resources, health advocacy and much more.

Blue Care Connection services and programs available to BCBSOK members include the following:

Well onTargetSM

Wellness involves making healthy choices that enrich the mind, body and spirit. Well onTarget is a program designed to give you the tools and support you need, while rewarding you for making healthy choices. To help guide you in making healthy choices, this program gives you access to a convenient, secure website which includes a health assessment, interactive tools and information as well as a points reward program.

Utilization and Case Management

Get help understanding your benefits and learn about health care resources. Just call the toll-free number listed on your ID card.

Behavioral Health

Licensed behavioral health professionals help you access services and offer support with co-existing medical conditions or disorders such as anxiety, depression, etc.

24/7 Nurseline

BCBSOK members can call the Nurseline for answers to health-related questions 24/7, and learn about more than 1,000 health topics using the audio library system. To access the toll-free number and directory of topics, log in to Blue Access for MembersSM. Go to My Health — 24/7 Nurseline.

Special Beginnings®'

Expectant members can manage and understand pregnancy with helpful educational materials and support, pregnancy risk factor identification, ongoing communication and monitoring and access to an online resource center. Members are supported from early pregnancy through six weeks after delivery.

Fitness Program

Regular exercise is an essential part of healthier living. With the Fitness Program, members and their covered dependents (age 18 and older) are eligible to participate and receive a flexible membership that allows them access to fitness centers nationwide.

Weight Management

Get guidance and support for healthy eating habits and weight loss. Set goals, create action plans, and get coaching to stay motivated.

Tobacco Cessation

Want to stop smoking? Our Tobacco Cessation program can help with tools, coaching and support, plus discounts for wellness-related products and services.


To access these services and more, log in to Blue Access for MembersSM.


* Blue Care Connection (BCC) is available to most Blue Cross and Blue Shield of Oklahoma (BCBSOK) members; however, some BCC programs and services may not be available to individual plan members or to groups who selected another health services vendor. Members can verify if they have access to BCC programs and services by calling the Customer Service number on the back of their ID cards, or by contacting their employer group benefits administrators.

Portions of the Well onTarget program are available to all BCBSOK members except for some individual plans or a few groups who have selected another health services vendor. Members can check with their employer group benefits administrators for additional information.

Well onTarget is a service mark of Health Care Service Corporation, a Mutual Legal Reserve Company

The Behavioral Health program is available only to those members whose health plans include behavioral health benefits through BCBSOK; all other features are available to non-HMO groups only.

The Special Beginnings Prenatal Program is available only to those members whose benefit plan includes maternity benefits through BCBSOK. Members should check their benefits or coverage documents or call Customer Service to verify that they have coverage for services.

The Fitness Program is provided by Healthways, Inc., an independent contractor which administers the Prime Network of fitness centers. The Prime Network is made up of independently-owned and managed fitness centers.

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